EXPORT CITATION

Section-06 Marketing: Ethics and Means

BOOK TITLE: Essentials of Practice Management in Dermatology and Plastic Surgery

Author
1. Kandhari Rajat
2. Batra Rohit
3. Tulsaney Tanay
4. Feroz K
ISBN
9789389776027
DOI
10.5005/jp/books/18448_7
Edition
1/e
Publishing Year
2021
Pages
16
Author Affiliations
1. VM Medical College and Safdarjang Hospital, Ring Road, New Delhi, India, New Delhi, India, VM Medical College and Safdarjung Hospital, New Delhi, India, Dr Kandhari’s Skin and Dental Clinic, Veya Aesthetics, New Delhi, India, Dr Kandhari’s Skin and Dental Clinic, New Delhi, India
2. Sir Ganga Ram Hospital, New Delhi, India
3. DigiLantern, New Delhi, India
4. Dr Feroz’s Skin Care Clinic, Kannur, Kerala, India
Chapter keywords
Ethical marketing, healthcare marketing, medical profession, return on investment, ROI, traditional marketing, digital marketing, telemarketing, search engine optimization, SEO, website type, content management system, CMS, mobile responsive site

Abstract

Related Books

© 2019 Jaypee Brothers Medical Publishers (P) LTD.   |   All Rights Reserved